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Mud Jeans | Sustainable jeans

Mud Jeans | Sustainable jeans

Mud Jeans produces sustainable jeans made from organic cotton and recycled cotton. No dangerous chemicals are used and water use is saved with as much as 6,523 liters of water per pair of jeans.

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Ethically made

Made in Europe

Natural fibers

Recycled materials


Dutch brand



Read more about our values

Sustainable jeans from Mud Jeans

Mud Jeans is a Dutch jeans brand founded in 2012 by Bert van Son. Through his 30 years of experience in the fashion industry, he gained a lot of experience. He wanted to do things differently and founded Mud Jeans. Jeans were originally one of the most polluting items within the fashion industry. This is because they use a lot of chemicals and an awful lot of water. At Mud Jeans, they do all this differently. No dangerous chemicals are used and water use is saved with as much as 6,523 liters of water per pair of jeans.

Materials MUD Jeans

Mud Jeans uses GOTS-certified organic cotton instead of the polluting conventional cotton. Organic cotton has the least impact on the environment and the people who wear them, as no pesticides or insecticides are used. Also, Mud Jeans does not use leather patches like many jeans brands do. Mud Jeans uses printed labels instead. In addition to organic cotton, the jeans consist of 40% recycled denim. Currently, recycled cotton is more expensive than virgin cotton. This makes it impossible to make a pair of jeans 100% circular. Mud Jeans is working hard on this challenge and will show the world that they can create a fully circular denim brand.

Fair Manufacturing and honest Labour Conditions

Mud Jeans is produced fairly. The newly produced cotton is made in Izmir, Turkey. The recycled cotton comes from a factory in Alicante, Spain. They specialize in the mechanical recycling of denim. With the help of this company, Mud Jeans' jeans can be recycled and used to make new jeans. Next, the cotton yarns are dyed in Valencia, Spain. Here they use dyeing methods that do not use harmful chemicals. After dyeing, the yarns are woven into a cloth. Then the cloth goes on to the final step, assembling the jeans. This is done in Yousstex International in Tunisia. After that, the jeans are washed and transported to the distribution center in Nieuwegein. All employees in the chain of the jeans get to work under good conditions and get paid above the minimum wage.

Certification marks

Mud Jeans has several different quality marks. For example, the jeans are fully PETA Vegan Approved. Furthermore, the new cotton used for the jeans is GOTS certified. In addition, Mud Jeans has the quality mark B CORP which is checked for environmental performance, transparency and accountability. They are also affiliated with the GRS (Global Recycled Standard). They set requirements for the recycled components of the jeans. Finally, Mud Jeans is affiliated with Cradle 2 Cradle. They evaluate the total life cycle of a product.



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