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the goal of Haan is to make products of such cool design that customers prefer to refill and reuse their packaging rather than throwing them away to buy new ones.

5 Products

Seen 5 of the 5 products

Ethically made

Made in Europe

Recycled materials



Read more about our values

The Story of HAAN

In 2018, the idea of Haan was born. Founders Eric and Hugo already had several companies but noticed that something was missing. They wanted to start a brand that would become a real game changer. They immediately thought of the personal care industry, so they could reach many people with their beautiful message. Because everyone uses personal care products. Haan's goal is to work with other companies to build a better future for the planet and humanity. They do this by creating beautiful products with natural ingredients, completely vegan & animal free. In doing so, they go for a "less is more" approach. With that, they want to create products with such a cool design, that customers would rather refill and reuse their packaging, than throw it away and buy a new one.  

Production & Ingredients 

HAAN's fair trade production takes place in Barcelona, Spain. There, all products are sustainably developed, tested and then produced. HAAN uses only clean & natural ingredients. Also, their packaging is designed to be refillable and recyclable as well. The material of the packaging is polypropylene plastic. This material is very strong so you are guaranteed to last a long time with your Haan product.

HAAN #waterislife

At Haan they believe that you can give something good back to society. Under the motto 'Water is Life' they want to provide clean water in developing countries. Access to clean water improves health, increases school attendance and promotes economic prosperity for communities in need. They believe that everyone in the world should have access to a source of clean water and hygiene. They do this by setting aside 20% of their profits for water wells in developing countries. With this initiative they have already achieved wonderful things. They have set up 12 wells, made 7.1 million liters of water available and helped 2,444 people.


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